ABSOLUTE REIGN OF GROSSA IN KIOSKS AND NEWSTANDS

07.10.2013

Last Sunday, 72 hours after the official presentation of the new lottery “Grossa de Cap d’Any”, kiosks and newsstands woke up to a spectacular takeover from Grossa. La Vanguardia and El Periódico, in their Catalan and Spanish editions, El Punt Avui and Ara newspapers showed “false” covers with a picture of the Grossa lottery and an extensive interview with the new “auntie” of Catalonia. For the first time, four Catalan newspapers publish a proposal of this dimension. We would like to thank the client for believing in our idea from the start and for making it possible. It wasn’t easy.